Ten clients, ten teams, zero mix-ups: in maebe, every client is their own team with their own accounts and approvals. Posting to the wrong client simply can’t happen here anymore.
How Agencies use maebe
Tools
Six tools carry the agency routine — from client separation to reporting.
Separate projects, media, social accounts and access per client. Hard separation instead of dropdown risk — and new colleagues only see the clients they actually work on.
Shoots, ad assets, client material: everything sits bundled in that client’s pool. The team pulls from it while planning — and the client can deliver or rate material themselves via a link.
Finished posts go to the client as a link — they see the post exactly as it will go live and confirm with a PIN. No tool training, but fully documented.
Per client team we maintain tonality and briefing — caption drafts sound like the client from day one. Onboarding new copywriters gets drastically shorter.
Per-client reporting from one tool — including competitor benchmarks and best posting times for the next strategy meeting.
Approved posts publish at the scheduled slot on the right account. Guaranteed the right one.
Features we use on top
Calendar feeds
Account managers subscribe to their clients’ calendars and stay in the loop without working in the tool.
MCP connection
Our AI tools connect directly to maebe — drafting content plans or pulling briefings, no copy-paste.
Workflow
New client? We set up a dedicated team, connect their accounts, store tonality and briefing — and their material lands in their own pool. From then on every AI draft sounds like the client, and the copywriter pulls straight from the pool while planning. Finished posts go out as an approval link — the client confirms by PIN on their phone, no tool training needed. Publishing happens automatically. At the end of the quarter, insights and the Radar benchmark go into the report — from the same tool the planning happened in.
Recommended plan
6 teams included, more client teams on demand, unlimited members and the internal approval inbox — built for agency setups.
For setups with many teams and roles.
All prices incl. VAT.
Keep reading
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maebe for agencies
One team per client, documented approvals, reporting from one tool.
Please swap the second photo for the one with the confetti — then it's perfect!